Our Story

Less is More

At ForChics, we believe that less is more. That is why we aim for less steps, less waste, and less of the things that can make people feel insecure. We are all about simple and quality products that get the job done. We believe in the undeniable beauty of each and every one of our customers. We want to show you off, not cover you up!

Time to Grow

At ForChics, we strive to grow with our customers through their unique beauty journeys. With the products that we make and the communities that we facilitate, we want to help our Chics feel happier, more confident, and pursue personal growth. You’ve got to grow to glow! That’s what we always say, at least  ¯\_(ツ)_/¯

It Starts with You

At ForChics, we strongly believe that true beauty comes from within. That is why all of our products aim to accentuate the natural beauty of our customers and empower them in their own strength and individuality. Also, through our commitment to sustainable, cruelty-free products, we aim to empower our customers and the world around us to be better and consume more thoughtfully.


The modern-day beauty industry can often be detrimental to our physical health, mental health, and the environment. ForChics believes that nobody should compromise their health or principles in order to look beautiful. In fact, we believe that the healthier and more empowered you are, the better you feel. That is why we wanted to take a different approach to beauty.

Creating Happiness, Inspiring Confidence